La promoción de ventas:variable clave del marketing / Jaime Rivera Camino, María Dolores de Juan Vigaray (Registro nro. 20669)

000 -LEADER
fixed length control field 00770nam a2200265Ia 4500
001 - CONTROL NUMBER
control field 19807
003 - CONTROL NUMBER IDENTIFIER
control field DO-CoUTE
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220330232843.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220104s9999 dr 000 0 spa d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 84-7356-299-2
040 ## - CATALOGING SOURCE
Original cataloging agency DO-CoUTE
Language of cataloging spa
Transcribing agency DO-CoUTE
041 0# - LANGUAGE CODE
Language code of text/sound track or separate title spa
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.82 R621p
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Rivera Camino, Jaime
245 10 - TITLE STATEMENT
Title La promoción de ventas:variable clave del marketing / Jaime Rivera Camino, María Dolores de Juan Vigaray
250 ## - EDITION STATEMENT
Edition statement Segunda edición
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Madrid, España:Esic
300 ## - PHYSICAL DESCRIPTION
Extent 207 páginas
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Mercadeo
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Promoción de ventas
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name De Juan Vigaray, María Dolores
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Libros
Existencias
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent Location Current Location Date acquired Inventory number Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
          Colección General Biblioteca UTECO Biblioteca UTECO 01/02/2021 019705   658.82 R621p 019705 03/30/2022 Ej.1 01/03/2021 Libros
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